Freestyle, the leading action sports watch manufacturer specializing in performance timing, is unveiling its first-ever touch screen watches featuring Digi-Touch™ technology. It’s the first introduction of its kind in the action sports industry and includes two all new Freestyle models, THE RESPONSE and THE TANGENT. Both watches feature the newly designed Digi-Touch™ technology and will debut in stores for holiday 2010.

With all the rage around touch screen devices, Freestyle is jumping in on the action. The brand is proud to introduce its new, innovative Digi-Touch™ technology; this new feature allows watch wearers to control watch functions with the tap of the screen. Whether it’s to start and stop the timer or to view the time in 32 cities around the world, all the wearer has to do is tap the screen. Each touch screen watch also features an activate button that turns the touch censor on and off.

“We’re stoked to offer retailers something different, and generate a little buzz and excitement during the holiday gift giving season and beyond,” said Chad LaBass, marketing manager. “We’re working on a dynamic marketing, promotions and in-store campaign to support this new technology at the retail level.”

The two new innovative models blend technology and fashion with the performance Freestyle is known for. Technical features include a stainless steel case, Digi-Touch™ technology, chronograph, 32 city world time function, durable silicone or durable polyurethane with Free Fit™ strap, Hydro Pusher™ technology and water resistance up to 100 meters.
SPECIFICATIONS:

THE RESPONSE
Stainless Steel Case
Touch Screen Technology
Chronograph with World Time Function
Durable Polyurethane Strap with Rete
Hydro Pushers
100M H20
COLORS: Available in Black and Black/Black
MSRP: $135.00
RELEASE DATE: 9/20/10

THE TANGENT
Stainless Steel Case
Touch Screen Technology
Chronograph
32 City World Time Function
Durable Silicone Strap
Hydro Pushers
100M H20
COLORS: Available in Black/Blue and Black/Green
MSRP: $135.00
RELEASE DATE: 11/1/10