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Today Herschel Supply is releasing their Ice Cold Pack collection in collaboration with Coca-Cola. The signature backpack, tote and pouch silhouettes are equipped with a lightly insulated cooler liner, making them the perfect summertime accessory for trips to the beach or park. They also feature durable fabric constructed from recycled PET plastic bottles.

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A custom checkered print adorns each exterior, featuring the “Ice Cold Sold Here” slogan seen on vintage Coca-Cola® vending machines and signage all over the world.

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