Orlando, Fla. – The MasterCraft Pro Wakeboard Tour will hit the water in a new way during its 2010 season, as each stop will now feature three different competition formats, an innovative mix of live music and the largest wake party around, all set to take place on Saturday evenings. Event organizer World Sports & Marketing announced today that the MasterCraft Pro Wakeboard Tour will unveil its new action-packed setup in five cities throughout the United States during its 19th season, including stops in Fort Worth, Tex.; Knoxville, Tenn.; Elizabethtown, Ky.; Acworth, Ga.; and Colorado Springs, Colo.

“We’ve shifted the main event to the early evening, added a live music element and built an interactive entertainment stage to create the world’s largest wake party,” said Director of Sales and Marketing Sean Dishman. “This new approach to wake events has never been done before and wake enthusiasts won’t want to miss it.”

All five tour stops will host preliminary rounds prior to the new three-hour action-packed format held on Saturday evenings. In its 5 p.m. to 8 p.m. time slot, the Pro Tour will feature contest finals, a big-air challenge and a double up contest.

On land, fans should check out the Pro Tour’s new entertainment stage to catch athlete interviews, color commentators, interactive live music and the largest wake party around.

The 2010 season kicks off in Acworth, Ga., at Dallas Landing Park on May 22. From there, the Pro Tour continues to Fort Worth, Tex., at Texas MasterCraft, June 12; Elizabethtown, Ky., at Freeman Lake Park, June 19; Colorado Springs, Colo., at Memorial Park, July 24; and wraps up the season in Knoxville, Tenn., at Volunteer Landing on Aug. 14.

The MasterCraft Pro Wakeboard Tour is a five-stop series points race for the Pro Tour title. Athletes accumulate points at each stop based on final placement in each event. The highest total points-earner at the end of the five-event season will take home a cash purse and the coveted Pro Tour title.

For event information, including daily schedules, tickets, results, standings, photos, videos, athlete bios and more, visit www.allisports.com .

The MasterCraft Pro Wakeboard Tour is organized by World Sports & Marketing of Orlando, Fla., and has the support of the following sponsors: MasterCraft, Rockstar Energy Drink, Indmar, Billabong, Hyperlite, CWB, Ronix, Liquid Force, Oakley, Fuel TV and Allisports.com.

MasterCraft is the exclusive tow boat for the Pro Wakeboard Tour, as it has been since the tour’s wakeboarding events began in 1992. Indmar Marine engines will provide the power for MasterCraft’s X Series line of competition tow boats.

Rockstar is the world’s most powerful energy drink. Enhanced with the potent herbal blend of guarana, ginkgo, ginseng and milk thistle, Rockstar is formulated to provide an incredible energy boost for those who lead active and exhausting lifestyles – from athletes to rock stars. Rockstar Energy Drink is available in 11 amazing flavors: Original, Sugar Free, Zero Carb, Juiced Mango Orange Passion Fruit, Juiced Guava, Juiced Pomegranate, Tropical Punched, Punched Citrus, Roasted Mocha, Roasted Latte and Roasted Light Vanilla. Rockstar Energy Shots are available in Wild Berry and Tropical Punch flavors. Rockstar Energy Drink is available at convenience and grocery retail outlets across the United States, Canada, Australia, Austria, Belgium, France, Ireland, New Zealand, Japan, Germany, Switzerland, Finland, Spain, the Netherlands, the United Arab Emirates and the United Kingdom.

Media Partners
To catch all the high-flying, rail-sliding, water-sports action of the King of Wake series, tune in to Fuel TV – the official television partner of the King of Wake series. WakeBoarding, published by Bonnier Corp., is the official magazine of the King of Wake series. Read about all things wakeboarding, with expert coverage of professional instruction, gear, boats and news.

King of Wake
Viewed as the world’s elite pro wakeboarding circuit, the King of Wake series has attracted the sport’s top athletes from across the globe. With more than $300,000 in prize money over the eight-event season, athletes compete during the course of the year to be named the “King of Wake” – an award based on points accumulated at each stop of the series. Events include the Wake Games, the WWA Wakeboard National Championships, the WWA Wakeboard World Championships and all five stops on the Pro Wakeboard Tour. The King of Wake is organized by World Sports & Marketing – the leading wake-events producer since 1988.

Alli, the Alliance of Action Sports

Alli, the Alliance of Action Sports, is a global business that encompasses national and international action sports tours and events, multimedia production, and a consumer-facing lifestyle brand. The Alliance includes: the Dew Tour, Winter Dew Tour, China Invitational, Lucas Oil AMA Pro Motocross Championship, King of Wake series, and the Gatorade Free Flow Tour; Alli Productions, which creates original content, produces and presents content with partners, and distributes Alli content through a variety of channels. Alli is owned by NBC Sports and MTV Networks and represents a network of athletes, fans, brands and properties. Its mission is to facilitate the momentous growth of action sports, through competition and lifestyle, for a new generation of fans and athletes. More information can be found at www.allisports.com .

2010 MasterCraft Pro Wakeboard Tour schedule
City                                      Venue                                  Dates
Acworth, GA                        Dallas Landing Park               May 22
Fort Worth, TX                     Texas MasterCraft                 June 12
Elizabethtown, KY                Freeman Lake Park               June 19
Colorado Springs, CO           Memorial Park                      July 24
Knoxville, TN                        Volunteer Landing                 Aug. 14