Centurion Boats and GoPole Announce Strategic Partnership
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CENTURION BOATS AND GOPOLE ANNOUNCE STRATEGIC PARTNERSHIP TO HIGHLIGHT WAKEBOARDING AND WAKE SURFING COMMUNITIES Merced, CA AUGUST 07, 2014; Centurion Boats and GoPole, a GoPro accessory brand, today announced a strategic partnership that will provide an opportunity to generate increased awareness for each of the brands. Both companies provide products to consumers who actively participate in wake surfing and wakeboarding among other watersports, making this a perfect partnership. Centurion Boats and GoPole will kick-off the partnership by branding a Centurion Enzo SV233 with the bold black/blue/green color-scheme of GoPole via the same Centurion boat wrap program that is also available to the public. GoPole will continue to work closely with Centurion on the development of creative videos and imagery showcasing the legendary wave produced by Centurion’s boats while popular wakeboard and wake surf athletes utilize GoPole’s innovative new products with GoPro cameras to capture exciting footage in amazingly versatile ways. GoPole’s newest accessory, the Bobber, will be one of the many accessories involved in the video and photo content creation. The Bobber is a floating handgrip designed to effectively capture the action of a wide array of watersports. GoPole, known most for its top-selling accessory, the Reach extension pole, is releasing new watersports-focused products such as the Bobber and the Evo, a floating extension pole, in conjunction with the news of the Centurion partnership. “The partnership between GoPole and Centurion is a perfect fit for us and something we are very excited about,” said Ryan Vosburg, Vice President of marketing at GoPole. “As an avid wake surfer, I love the unique and fresh approach Centurion gives to its customers and am excited to be filming off the back of an Enzo for testing and marketing our newer watersports-focused products such as the Bobber floating hand grip and Evo floating extension pole.” GoPole products are widely used within the watersports market and are designed specifically with materials such as stainless steel hardware while incorporating buoyant watertight construction. “Partnering with GoPole to help promote our Enzo SV233 made perfect sense for us,” said Todd Gaughan, Vice President of Marketing at Centurion. “Our boat is the perfect vessel for wakeboarders and wake surfers, offering riders big waves and a great time behind a luxurious boat that was made to perform.” The GoPole Enzo SV233 will be on display at the NJ Wakeoff, the largest wakeboarding competition in the northeast, and featured on marketing materials at the September Surf Expo 2014 in Orlando, Florida. * * * *
About GoPole: GoPole is the original GoPro accessory brand, offering users unique and versatile ways to creatively expand the use of their GoPro cameras. Founded in 2010, GoPole is the #1 selling third-party GoPro accessory brand worldwide and the choice for the world’s top athletes and action sports filmmakers. Visit GoPole at www.gopole.com, follow GoPole on Facebook.com/gopolemounts, Twitter.com/gopolemounts, Instagram.com/gopole. About Centurion: Centurion Boats is most recognized as the first boat company to produce a dedicated wake surfing boat and with its Enzo FX44 model, Centurion remains at the top-of-the-class in this space. In addition to world-class wakeboarding and slalom ski boats, Centurion has been a pioneer in watersports towboat technology. Centurion held the first World Wake Surfing Championship in 1995, an event that has grown to become the world’s largest, annual, premier wake surfing event. For more information please call 209-384-0255.or visit www.centurionboats.com |
