March 18th, 2011 by pressrelease

It wasn’t that long ago West Coast Customs took on the unique project of building the SPY+ RV into drivable destination with the Discovery Channel film crews in tow. And now, this Sunday, March 20th 9:00 pm (PST) you can check out their creation during the SPY + WCC premiere showing of INSIDE WEST COAST CUSTOMS on Discovery’s HD Theatre! Proof that looking good takes effort and style, the legendary builders, WCC, teamed up with the SPY Optic brand to make something truly amazing. Tune in for the hour-long special as WCC founder Ryan Friedlinghaus and his crew turn the SPY+ RV into a mobile showroom, the likes of which you’ve never seen.  This dream machine has the touch that only WCC could create, a perfect fit for pro snowboarder Louie Vito, who just won X Games gold, including a VIP lounge and a state of the art vault showroom customized for the SPY+ brand. See the Kings Of Customs take a swing at the SPY+ RV and hit it out of the park! Make sure you tune in this Sunday night and take a ride with SPY+ and WCC!

You will also have the chance to see the show with additional airings happening on these dates:
March 20    9pm PST (60 minutes)

March 21    12am and 5pm

March 26    4am

March 27    8pm and 11pm

March 28    4pm

March 31    8pm and 11pm

Also, be sure to check out the SPY+ WCC Collaboration glasses available exclusively at Tillys www.tillys.com

Live thru our lens…
SPY+ Optic was created by a passionate group of action sports and motor sports enthusiasts who quickly attracted the attention of the world’s best athletes. Based in Southern California, at the crossroads of an emerging Action Sports culture in the mid-nineties, the SPY+ brand was born. Representing our unique position as an entity immersed in Boardsports, Motor sports, Fashion and Culture; SPY+ is the Brand that invites the world to “Live Thru Our Lens.”

The SPY+ brand has supplied not only the fashion to suit your passion; it has been a market leader in eyewear related technology. The SPY+ Scoop® venting system combats lens fogging by promoting airflow between the lens and the wearer’s face. SPY+’s polarization treatments supersede existing eyewear standards with its premium injected Trident polarized lenses. The lenses effectively eliminate more than 99 percent of blinding glare for precise, unobstructed vision. Look for SPY+ to keep pushing the boundaries for both taste & technology! Stay on top of all the biz at spyoptic.com.

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