KNOXVILLE, TN — Heyday Wake Boats has announced it will become an official sponsor of wakeboarder Dylan Miller. His upcoming appearances include the Heyday-sponsored 2017 Pro Watercross Tour and Heyday Demo Dayz, where Miller will represent the brand and demonstrate the boats’ capabilities.

Miller, 30, was raised in Canada by avid water skier parents, whom he credits with sparking his interest in wakesports. He’s been wakeboarding for 18 years and began competing professionally in 2010. He’s also been a fan of Heyday since the beginning. “It’s about time someone made a sick boat that people can actually afford,” Miller said, praising the brand’s disruption of the wake boat category.

Heyday’s President, Keith Yunger, appreciates Miller’s ability to push boundaries. “Dylan isn’t just a great rider, he’s really creative and he continues to push the sport to its absolute limit. So, we have that in common. Both Dylan and Heyday have a serious aversion to the status quo.”

Miller’s never been short on tenacity. To fund his pursuit of a wakeboarding career, he took a job on a Canadian oil rig. His determination paid off and Miller is now a widely respected free-rider known for his individual style.

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Headquartered in Knoxville, TN, Heyday is a builder of wakesports boats for both wakeboarding and wakesurfing. Purpose built and value conscious, Heyday’s mission is to make tow-sports activities financially accessible to millennials and the young at heart. Heyday is a brand of Brunswick Corporation (NYSE: BC).

Headquartered in Lake Forest, IL, Brunswick Corporation’s leading consumer brands include Mercury and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard engines; MotorGuide trolling motors; Attwood, Garelick and Whale marine parts and accessories; Land ‘N’ Sea, Kellogg Marine and BLA parts and accessories distributors; Bayliner, Boston Whaler, Brunswick Commercial and Government Products, Crestliner, Cypress Cay, Harris, Heyday, Lowe, Lund, Meridian, Princecraft, Quicksilver, Rayglass, Sea Ray, Thunder Jet and Uttern; Life Fitness, Hammer Strength, Cybex, Indoor Cycling Group and SCIFIT fitness equipment; InMovement products and services for productive well-being; and Brunswick billiards tables, accessories and game room furniture. For more information, visit